Unlocking Growth Through Marketing Automation
We helped IN’n’OUT scale their marketing, increase bookings and save time by integrating HubSpot and automating communications across email, SMS and direct mail.
Who is IN’n’OUT Autocentres
IN’n’OUT Autocentres offers comprehensive automotive services, including MOT testing, servicing, and repairs for all vehicle makes and models. They provide same-day appointments, timed slots, and services completed within an hour, ensuring convenience and efficiency. With expert technicians, transparent pricing, and a commitment to customer satisfaction, they have multiple locations across the UK and are recognised as a Which? Trusted Trader. Bookings can be made easily online for various services, from air conditioning maintenance to tyre replacements.
The Challenge
IN’n’OUT is a national garage network offering MOTs and servicing, with a growing footprint and a new ecommerce site to support online bookings. But marketing was holding them back. Everything was being done manually, which slowed the team down, limited their ability to scale and meant they couldn’t send time-sensitive messages like MOT reminders. On top of that, customer data lived in Microsoft NAV and couldn’t easily be mapped into a marketing platform. They needed an automation setup that was simple, cost-effective and would allow them to make the most of their new site and expanded network.
The Results
IN’n’OUT is a national garage network offering MOTs and servicing, with a growing footprint and a new ecommerce site to support online bookings. But marketing was holding them back. Everything was being done manually, which slowed the team down, limited their ability to scale and meant they couldn’t send time-sensitive messages like MOT reminders. On top of that, customer data lived in Microsoft NAV and couldn’t easily be mapped into a marketing platform. They needed an automation setup that was simple, cost-effective and would allow them to make the most of their new site and expanded network.